A decade of experience in Marketing and Brand Communication with specialization in Digital.
Astute understanding of various digital marketing channels coupled with solid technical knowledge gives me an edge in implementing brand related campaigns derived from the overall business objectives. Data is an integral part of my work style ensuring a fair balance of execution and result KPIs, important for any strategy to be successful.
The work done during my stint with Godrej won awards at “Asia Retail Congress” and “CMO Asia Brand and Marketing Excellence Awards”.
Featured amongst the Top 100 Smartest Digital Marketing Leaders in the country as on Feb 2019 by CMO Asia and Digital World Marketing Congress.
Relevant areas of core strengths – Brand Strategy, Marketing Planning, Consumer Insights, Media Planning, Consumer Journey Mapping, CRM, Digital strategy in Search, Social, Mobile, User Experience on web and mobile, Analytics mapping on Search and Social channels, SEM, Online Reputation Management, SEO, Data Science, Machine Learning.